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Brand Touchpoints
Bringing the brand to life across every touchpoint.
During my time at Pelion, I supported the marketing team across a wide range of projects from social posts and email designs to animations and interactive product tours. Over this period, Pelion underwent two brand refreshes, including a transition from its parent brand, Arm.
Each shift brought new opportunities to redefine visual direction, update tone of voice, and explore how design could communicate a growing identity. This collection captures that evolution, a mix of work that reflects creativity, consistency, and adaptability through change.
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